The new products
& brand positionings
you want in just 10 days.
& brand positionings
you want in just 10 days.
Welcome to BRANDSPEED
where 71 of the top 100 global
brands embrace this unique,
fast-track invention process.
where 71 of the top 100 global
brands embrace this unique,
fast-track invention process.
BRANDSPEED is the
no-nonsense answer to bloated,
time-consuming and
obscenely expensive
approaches to innovation.
no-nonsense answer to bloated,
time-consuming and
obscenely expensive
approaches to innovation.
With BRANDSPEED we have
produced endless successes
spanning 461 projects over
16 years.
produced endless successes
spanning 461 projects over
16 years.
10 DAYS. THAT’S ALL!
Speed allows great ideas
to happen before bureaucracy
and over thinking gum up the
works. We combine vital client
input with our experience with
vast consumers, markets, trends,
competition and immediately
cut to the chase of invention.
to happen before bureaucracy
and over thinking gum up the
works. We combine vital client
input with our experience with
vast consumers, markets, trends,
competition and immediately
cut to the chase of invention.
HOW WE DO IT!
We are four partners.
We all work on each project
full time because we take on
only one assignment at a time.
Following a comprehensive
briefing with the client, we
execute two intensive half-day
invention workshops.
We all work on each project
full time because we take on
only one assignment at a time.
Following a comprehensive
briefing with the client, we
execute two intensive half-day
invention workshops.
THE FIRST WORKSHOP
includes 15-20 client people from all relevant disciplines.
includes 15-20 client people from all relevant disciplines.
THE SECOND WORKSHOP
brings together 12 creative specialists.
The combined output is nearly always spectacular!!!!
Immediately following the workshops we and the client select the 20 most promising new product or brand positioning ideas out of hundreds and hundreds of possibilities. These best of the best are then fully developed and delivered in
10 WORKING DAYS!
10 WORKING DAYS!
THE END OF THE OBSCENE FEE
We never charge more than
$43,200 for a full project, with only
minimal out-of-pocket expenses
added. Our success comes from
producing a level of work that
assures repeat business.
We never charge more than
$43,200 for a full project, with only
minimal out-of-pocket expenses
added. Our success comes from
producing a level of work that
assures repeat business.
BRANDSPEED BELIEVERS
We have invented successful new
products and brand positionings
for clients such as Microsoft,
Proctor & Gamble, McDonalds,
Diageo, L’Oreal, Bank of America,
Johnson & Johnson, Pizza Hut,
General Mills, United HealthCare,
Sara Lee, Colgate...
We have invented successful new
products and brand positionings
for clients such as Microsoft,
Proctor & Gamble, McDonalds,
Diageo, L’Oreal, Bank of America,
Johnson & Johnson, Pizza Hut,
General Mills, United HealthCare,
Sara Lee, Colgate...
Pepperidge Farm, American
Express, Verizon, Capital One,
Pfizer, Pepsi-Cola, Church &
Dwight, Cablevision, Hanes,
Miller Coors, Time Warner,
JP Morgan Chase, Kraft,
Tropicana, Unilever,
Allstate, Siemens and
so many more.
Express, Verizon, Capital One,
Pfizer, Pepsi-Cola, Church &
Dwight, Cablevision, Hanes,
Miller Coors, Time Warner,
JP Morgan Chase, Kraft,
Tropicana, Unilever,
Allstate, Siemens and
so many more.
